35 Steps to Marketing Success
My framework for covering your brand, positioning, sales and marketing from start to finish.
Service 02
Brand & Marketing Strategy
A clear, memorable brand and a marketing plan you can follow, built on my 35 Steps to Marketing Success framework.
At a glance
- ✦Brand strategy and positioning
- ✦35 Steps to Marketing Success framework
- ✦Ideal clients and target markets
- ✦Marketing and sales plans
- ✦PR, press kits and publicity
Overview
Why it matters
A strong brand makes every other part of your business easier: marketing gets clearer, sales conversations get shorter and the right clients find you. I help you define who you are, who you serve and how to reach them.
My approach comes from more than 30 years in marketing, PR and consulting, and it’s organized around my 35 Steps to Marketing Success framework, so nothing important gets missed.
What’s included
Everything you need, in one place
Brand strategy and positioning
Clarify what makes you different and how you want to be known in your market.
Ideal clients and target markets
Define who you serve best and the market segments worth pursuing.
Marketing and sales plans
A marketing plan and sales plan with clear priorities and next steps.
PR and publicity
A PR strategy and Electronic Press Kit (EPK) so the right people hear your story.
Logo, tagline and materials
A logo, tagline and marketing materials that match your brand.
Who it’s for
A good fit if you are…
- New businesses defining their brand for the first time
- Established businesses that feel generic or outdated
- Owners launching a new offer or entering a new market
- Experts who want more visibility and press
What you get
The results to expect
- ✦A clear, consistent brand message
- ✦Marketing aimed at the right clients
- ✦A plan you can actually follow
- ✦More visibility where it counts
The Process
From first conversation to real results
01
Assess
I look at where your business stands today: your operations, your brand and your marketing.
02
Strategize
You get a clear, prioritized plan with the systems, messaging and steps that make the biggest impact first.
03
Implement
My team and I build and roll it out with you: workflows, automations, campaigns, websites and the training to run them.
04
Grow
I track what works, refine what doesn’t, and keep your business visible, memorable and impactful.
A complimentary review of your brand, positioning, sales and marketing using my 35-step framework, with clear next steps. It’s normally a $250 value. Call or text 424-234-8483 to request yours.
Yes. New businesses get a strong foundation from day one, and established businesses get a refresh that fits where they are now.
Yes. You can start with a single project or build a complete brand and marketing plan.
Yes. PR is part of brand and marketing strategy: I can help with your PR plan, press kit and publicity alongside the rest of your marketing.
More ways to grow
Explore other services
Let’s Talk
Ready to build what’s next?
Tell me a little about your business and what you want to achieve. I’ll get back to you to set up your free 20-minute consultation.
Call or text
424-234-8483Based in
Los Angeles · Nationwide and worldwide